Reel ‘em in.
Fetch Rewards is a rewards-based mobile shopping platform. Not having enough bandwidth within the internal marketing team, they enlisted the help of Nowadays’ viral marketing for amplification and community management.
From September through November 2021, original social content and giveaways were created and amplified across Nowadays’ organic network. A heavy focus was placed on identifying new trends and implementing them into content strategy at the height of popularity for maximum engagement.
The result was a 40% net increase in their following, almost doubling their brand community in less than three months.